You have a website and it has loads of text in each of the pages. Of late, you have noticed that your content rank is plummeting rapidly in the search engine results pages (SERPs). Or you are disappointed because there is no considerable engagement? To be candid, such content sucks! It sounds harsh, but unless you polish your writing skills, it’s no use feeling bad. In this post, we are going to discuss about the 3 essentials of quality web copy, articles, blogs, How-to guides, and eBooks that you must focus on. These quality metrics should be considered religiously before implementing any content marketing strategies.
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